Dr. Hartwig Schmidt-Hollburg

T +49 40 3008510-0
F +49 40 3008510-99
M +49 172 54 54 6 55
E h.schmidt-hollburg@lswf.de

Business Card:
Dr. Hartwig Schmidt-Hollburg.vcf

Foto - Dr Hartwig Schmidt-Hollburg

Hartwig Schmidt-Hollburg advises clients on all matters related to trademarks, designs, copyrights, patents, know-how protection and unfair competition as well as information technology and distribution. In these areas, Hartwig can rely on more than 20 years of experience and hundreds of legal disputes and court cases he has successfully conducted, some of them landmark cases that went up to the German Federal Patent Court, the German Federal Supreme Court, and the EU courts. Since the 1990s, Hartwig has continuously represented a number of well-known brand manufacturers in multinational product piracy litigation. In particular well-known companies from the fashion, furniture, food, pharma, software, and technology industries regularly trust Hartwig’s well-founded and pragmatic advice. Thus, Hartwig has developed profound industry knowledge and an excellent understanding of the relevant markets. Hartwig assists clients from numerous industries in setting up complex IT, e-commerce and technology projects as well as international licensing and distribution systems. Not least, Hartwig frequently advises on IP, IT, and data protection issues in the context of M&A transactions.

Clients praise his entrepreneurial understanding, the excellent quality of his legal work, and his swift, efficient service. According to “Best Lawyers”, Hartwig ranks among the best German attorneys for intellectual property and information technology.

He is a Certified Specialist for Intellectual Property and a partner of Leo Schmidt-Hollburg Witte & Frank.

Languages: German, English, French.

Recommendations: Juve: Recommended lawyer for IP (2000 to date). Best Lawyers®: IP law Germany (2013 to date) and IT law Germany (2014 to date). Legal500: IP/IT (2012). World Trademark Review (WTR 1000): Trademark Law (2022 to date).

„Hartwig is highly efficient, offers practical advice and is great to work with.“ (client, WTR 2022)
„Hartwig provides quick, pragmatic and highly efficient advice. His precise briefs and strong negotiation skills reflect his long experience handling complex trademark matters. He provides an excellent legal service, while always keeping in mind the client’s perspective.“ (client, WTR 2022)
„Excellent trademark lawyer with in-depth sector expertise and strategic vision“ (client, Juve 2018)
„First class“ (competitor, Juve 2018)
„First class in IP“ (competitor, Juve 2013/14)
„Cost-consciousness and business understanding“ (client, Juve 2012/13)

Vita: Born: 1963. Professional Education and Experience: Training as a qualified banker at Commerzbank AG. Studies of law, doctorate and legal traineeship (Referendariat) in Hamburg. Positions with the European Commission (Directorate-General for Competition) in Brussels and with leading law firms in Paris and New York. Attorney with Bruckhaus Westrick Stegemann, Hamburg, now: Freshfields Bruckhaus Deringer (1993-1996), Luther & Partner, Hamburg (1997-1999), Löhde Leo Schmidt-Hollburg & Witte (1999-2013), and Leo Schmidt-Hollburg Witte & Frank (2013 to date). Certified Specialist in Intellectual Property. See also the profile on LinkedIn.

Member: International Trademark Association (INTA), member of INTA Bulletin Committee 2020-2021, German Association for the Protection of Industrial Property Rights and Copyrights (GRUR).

Selected Publications: Wettbewerbsrechtlicher Leistungsschutz für Damenhandtasche (GRUR-Prax 2020, 291); Trademark Cancellation Now Possible in Registry Proceedings (INTA Bulletin Vol.75 No. 12); Court Rules No Trademark Infringement by Use of a First Name as a Model Designation for a Fashion Product (INTA Bulletin Vol.75 No. 6); Keine Eigenart bei nur technischer Bedingtheit von Gestaltungsmerkmalen (GRUR-Prax 2018, 471); Steckkarten im Verkaufsregal dürfen Warnhinweise auf Zigarettenpackungen verdecken (GRUR-Prax 2018, 318); Unions-Bildmarken „zero“ und „ZIRO“ nicht begrifflich unterscheidbar (GRUR-Prax 2018, 96); Angriff auf Produktpiraten (Frankfurter Allgemeine Zeitung, 7 March 2018); Calculation of damages in cases of trademark infringements under German trademark law (BMM Bulletin 2004(30)1, p. 22 sqq.); Wettbewerbsrecht im Direktmarketing – Erlaubt ist nicht alles, was gefällt (Werben und Verkaufen, Ganz direkt, 1997); Die Abgrenzung von Risikoausschlüssen und Obliegenheiten in den kaufmännischen Versicherungszweigen (1991).